
Everything for kids and parenting
Online and offline retailer for baby and kids products.
Every portfolio company represents a founder relationship, an investment thesis, and a long-term support plan beyond the first cheque.
Stage
Growth
Sector
E-commerce & Marketplace
VestedVC role
VestedVC Portfolio
First partnered
2012
FirstCry (Brainbees Solutions)'s focus in E-commerce & Marketplace aligns with our interest in companies that combine technical depth, clear customer urgency, and a credible path to category leadership.
We support founders with hiring, customer introductions, follow-on fundraising, product strategy, and operator access from day one.
The first cheque is the start of the relationship. We stay close through future rounds, strategic milestones, and scaling decisions.
Total Raised
$7M
Founded
2010
Invested
2012
Supam Maheshwari
Amitava Saha